Økonomi- og Indenrigsministeriet is a newly formed Danish Ministry for Economic Affairs and the Interior. The ministry required an identity and supporting
All Danish Ministries carry an interpretation of the crown
which is visually tailored to their respective departments.
The crown logo takes inspiration from the monetary
system and is created using exact coin dimensions.
A series of colours were developed with a signature green inspired by the natural copper patina of the parliament building roof. This was tempered with
a cupronickel grey originating from the colour of
Print and digital deliverables included; brand guidelines, website, stationery, press banners, identity cards, PowerPoint presentations, signage and quarterly
Henrik Kjerrumgaard, Press Officer and Special Adviser
“Our new logotype and identity is instantly modern, underpinned by acurate research. The contemporary
design has authority, relevance and great appeal.”
Designed with Howard Wakefield
Photography Nicolai Perjesi
Brand guidelines spreads
Morten Østergaard, Minister for Economic Affairs and the Interior
Quarterly financial reports